Consumer Marketing Manager

Company: T-Mobile USA, Inc.
Location: Overland Park
Posted on: May 1, 2025

Job Description:

At T-Mobile, we invest in YOU! Our Total Rewards Package ensures that employees get the same big love we give our customers. All team members receive a competitive base salary and compensation package - this is Total Rewards. Employees enjoy multiple wealth-building opportunities through our annual stock grant, employee stock purchase plan, 401(k), and access to free, year-round money coaches. That's how we're UNSTOPPABLE for our employees!

Job Overview
The Consumer Marketing Manager is responsible for insulating our base customers and consumers through marketing and communications strategies that drive revenue and retention. This person works cross-functionally to communicate T-Mobile offers, plan changes, and enterprise wide initiatives in a way that is thoughtfully designed and perfectly implemented based on the consumer journey(s) and business objectives. This role is responsible for developing Go-To-Market strategies factoring in market dynamics, consumer experience(s) and journey(s), competitive actions, and company priorities across total Omni channel. This role works with cross-functional teams such as Consumer and Market Intelligence and Insights, Acquisition, Integrated Marketing, Creative, Program Management and Operations to define and implement campaigns supporting the strategic vision. This is an extraordinary opportunity for someone who lives to get results in a fast paced environment. The ideal candidate is detail oriented, agile, strategic yet can implement, analyze, and innovate. Executive presence is required to both present opportunities and results to senior leadership.

This role is available in Bellevue, WA or Overland Park, KS and offers three days a week in person collaboration!

Job Responsibilities:

• Complete quarterly offers partnering with operations, supply chain, finance, messaging, product management, analytics, consumer insights, pricing and more. The role requires strong cross functional partnership across the enterprise to ensure detailed execution of offers in market and performance management.
• Assist with the development and implementation of quarterly marketing plans for the Postpaid portfolio. Requires extensive planning management including analysis of customer insight and business performance, development of promotional offers and brand value proposition and performance management in quarter.
• Responsible for seeing opportunities based on competitive landscape, business performance and customer pain points. Provides strategic recommendation on offers and programs to gain new customers.
• Assists with the management of quarterly business performance including results, preparing contingencies and development iterations of the plan in a competitive environment.
• Develop marketing communication materials for senior leadership sharing a customer-centric story.
  Education and Work Experience:
  
  • Bachelor's Degree in related field
  • Master's/Advanced Degree (Preferred)
  • 4-7 years Marketing experience in one or more of the following categories: software/hardware, web, telecommunications, consumer electronics, or consumer packaged goods. (Required)
    Knowledge, Skills and Abilities:
    
    • Presentations Strong communications skills by presentation, written and verbal methods (Required)
    • Go-to-market Strategy Experience in defining and driving go-to-market strategies.
      
      --- At least 18 years of age
      --- Legally authorized to work in the United States
      
      #LI-Corporate
      
      Base Pay Range: $84,200 - $151,900
      
      Corporate Bonus Target: 15%
      
      The pay range above is the general base pay range for a successful candidate in the role. The successful candidate's actual pay will be based on various factors, such as work location, qualifications, and experience, so the actual starting pay will vary within this range.
      
      At T-Mobile, employees in regular, non-temporary roles are eligible for an annual bonus or periodic sales incentive or bonus, based on their role. Most Corporate employees are eligible for a year-end bonus based on company and/or individual performance and which is set at a percentage of the employee's eligible earnings in the prior year. Certain positions in Customer Care are eligible for monthly bonuses based on individual and/or team performance. To find the pay range for this role based on hiring location, click here .
      
      At T-Mobile, our benefits exemplify the spirit of One Team, Together! A big part of how we care for one another is working to ensure our benefits evolve to meet the needs of our team members. Full and part-time employees have access to the same benefits when eligible. We cover all of the bases, offering medical, dental and vision insurance, a flexible spending account, 401(k), employee stock grants, employee stock purchase plan, paid time off and up to 12 paid holidays - which total about 4 weeks for new full-time employees and about 2.5 weeks for new part-time employees annually - paid parental and family leave, family building benefits, back-up care, enhanced family support, childcare subsidy, tuition assistance, college coaching, short- and long-term disability, voluntary AD&D coverage, voluntary accident coverage, voluntary life insurance, voluntary disability insurance, and voluntary long-term care insurance. We don't stop there - eligible employees can also receive mobile service & home internet discounts, pet insurance, and access to commuter and transit programs! To learn about T-Mobile's amazing benefits, check out www.t-mobilebenefits.com .
      
      Never stop growing!
      As part of the T-Mobile team, you know the Un-carrier doesn't have a corporate ladder-it's more like a jungle gym of possibilities! We love helping our employees grow in their careers, because it's that shared drive to aim high that drives our business and our culture forward. By applying for this career opportunity, you're living our values while investing in your career growth-and we applaud it. You're unstoppable!
      
      T-Mobile USA, Inc. is an Equal Opportunity Employer. All decisions concerning the employment relationship will be made without regard to age, race, ethnicity, color, religion, creed, sex, sexual orientation, gender identity or expression, national origin, religious affiliation, marital status, citizenship status, veteran status, the presence of any physical or mental disability, or any other status or characteristic protected by federal, state, or local law. Discrimination, retaliation or harassment based upon any of these factors is wholly inconsistent with how we do business and will not be tolerated.
      
      Talent comes in all forms at the Un-carrier. If you are an individual with a disability and need reasonable accommodation at any point in the application or interview process, please let us know by emailing ApplicantAccommodation@t-mobile.com or calling 1-844-873-9500 . Please note, this contact channel is not a means to apply for or inquire about a position and we are unable to respond to non-accommodation related requests.

Keywords: T-Mobile USA, Inc., Overland Park , Consumer Marketing Manager, IT / Software / Systems , Overland Park, Kansas